SplitMetrics Overview
What is SplitMetrics?
SplitMetrics specializes in smart A/B testing for app store listings, offering a platform designed to accelerate app growth through data-driven experiments. It provides expert strategic advice coupled with in-depth behavioral analytics and transparent statistical significance calculations. The platform enables marketers to move beyond assumptions, testing elements like creatives and text to find what truly resonates with users, leading to higher profitability. Trusted by major players like Google and Rovio.
Who it's for:
SplitMetrics is aimed at growth-focused app marketers, product managers, and data scientists at mobile companies of all sizes, especially those looking to implement rigorous, statistically valid A/B testing to optimize their user acquisition funnel and storefront conversion rates.
Our verdict:
Our verdict is that SplitMetrics is a sophisticated and powerful A/B testing platform for ASO. Its emphasis on scientific testing methodology, expert support, and strong client validation makes it a top choice for apps serious about conversion rate optimization and growth acceleration.
SplitMetrics Details
SplitMetrics Platforms supported
Cloud, SaaS, Web-Based
Desktop Chromebook
Desktop Linux
Desktop Mac
Desktop Windows
Mobile Android
Mobile iPad
Mobile iPhone
On-Premise Linux
On-Premise Windows
SplitMetrics Support options
24/7 Live Rep
Chat
SplitMetrics Training options
Documentation
Live Online
Webinars
In-Person
Videos
SplitMetrics Related Categories
SplitMetrics Typical customers
Freelancers
Small Businesses
Small to Mid size businesses
Mid size businesses
Mid to Large size enterprises
Large enterprises
Very Large enterprises
SplitMetrics Features
Most valued SplitMetrics features by users
AB Testing
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Multi-Channel Attribution
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking
Audience Targeting
Behavior Tracking
Campaign Segmentation
Drag & Drop
Heatmaps
Landing Pages/Web Forms
Multivariate Testing
Reporting/Analytics
Split Testing
Statistical Analysis
Surveys & Feedback
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