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Influencer Marketing Software
Upfluence reviews and summary
Upfluence Software is an all-in-one influencer marketing platform designed to accelerate the entire campaign process, enabling brands to identify influencers and launch campaigns within minutes. It offers a global search across major platforms including Instagram, YouTube, Twitch, Pinterest, blogs, and Twitter. Key features include advanced influencer search using over 20 criteria (keywords, location, engagement, audience demographics, etc.), bulk email outreach tools for efficient contact, capabilities for managing multiple concurrent campaigns, and a suite of analytics and social listening tools for monitoring mentions and measuring impact. Upfluence is built for marketing teams and agencies of various sizes that want a comprehensive, self-service...
Best for
Upfluence is built for marketing teams and agencies of various sizes that want a comprehensive, self-service platform to manage the full influencer lifecycle. It is well-suited for brands looking for a wide net across multiple social channels and those that value speed in launching and scaling their influencer marketing efforts from a single dashboard.
Starting price
Pricing not listed
Category
Influencer Marketing Software
Vendor
Upfluence
Key takeaways
Our verdict
Upfluence delivers a robust, feature-complete platform that lives up to its 'all-in-one' promise, particularly strong in global discovery and campaign management efficiency. It is a versatile and powerful choice for marketing teams seeking to consolidate their influencer activities and rapidly execute campaigns across diverse social networks.
Quick facts
Upfluence at a glance
Overall rating
4.2/5
Reviews
12
Starting price
Pricing not listed
Vendor
Upfluence
Founded
2013
Location
United States
Category
Influencer Marketing Software
Ratings
Upfluence ratings
Ratings in this section summarize available rating data. Software reviews are shown separately when users submit reviews.
Decision notes
Upfluence pros and cons
Potential strengths
- Clear buyer-fit positioning is available in the profile data.
Points to verify
- Confirm current pricing, contract terms, and included plan details with the vendor.
- Confirm product-specific availability for category-level features before buying.
- There are no written reviews for this software yet.
Buyer fit
Who uses Upfluence?
Upfluence is built for marketing teams and agencies of various sizes that want a comprehensive, self-service platform to manage the full influencer lifecycle. It is well-suited for brands looking for a wide net across multiple social channels and those that value speed in launching and scaling their influencer marketing efforts from a single dashboard.
Feature research
Upfluence features
These are common features buyers compare in Influencer Marketing Software. Product-specific availability should be confirmed with the vendor.
Campaign Performance Analytics
Monitor and analyze the results of marketing campaigns to gauge overall effectiveness.
Marketing Campaign Management
Organize and execute a series of marketing initiatives designed to achieve specific business targets.
Content Lifecycle Management
Oversee the creation, accuracy, and brand alignment of all distributed written content.
CRM Integration
Sync with CRM systems to centralize customer data and streamline business relationships.
Multi-Criteria Search Filtering
Enables users to refine search results using multiple filters that target specific aspects or qualities of their query.
Key Opinion Leader Identification
Offers tools to identify and evaluate influencers within specialized networks, search engines, databases, or social media platforms.
Influencer CRM & Communication
Manages influencer contact information and relationships through CRM systems and communication tools like in-app messaging.
Social Media Influencer Monitoring
Monitors the activities and revenue generated by influential social media personalities.
Payment Monitoring
Monitor all incoming and outgoing payments, including invoices and bills.
Marketing ROI Analytics
Measure the performance and financial return of marketing campaigns via conversion metrics.
Social Listening
Supervise and analyze brand mentions and activity across social networks.
Pricing
Upfluence pricing
Starting price
Pricing not listed
Visit Website
Pricing can change. Confirm current plans and terms with the vendor.
Compare
Upfluence alternatives
Compare Upfluence with other Influencer Marketing Software tools that buyers often evaluate.
Julius with HYPR by JuliusWorks
Julius (with HYPR) is a leading influencer marketing software renowned for its commitment to brand safety and a deeply vetted influencer database. The platform offers a full suite...
NinjaOutreach by NinjaOutreach
NinjaOutreach is a software platform designed to automate and streamline the processes of influencer marketing and blogger outreach for lead generation. It focuses on efficiency by...
Tribe Dynamics by Tribe Dynamics
Tribe Dynamics is the established leader in influencer marketing analytics, specializing in providing lifestyle brands with a complete, data-driven view of their influencer ecosyst...
Wooly by Wooly
Wooly is an advocacy marketing platform founded on the principle of marketing through genuine customer love rather than paid promotions from strangers. It enables brands to systema...
Traackr by Traackr
Traackr is a comprehensive influencer marketing platform that provides end-to-end capabilities for the entire influencer lifecycle, from discovery and vetting to relationship manag...
Storyclash by Storyclash
Storyclash is an influencer marketing platform with a strong focus on consumer brands, specializing in finding influencers with a perfect brand fit and monitoring their content—inc...
Heepsy by Heepsy
Heepsy is a leading global influencer marketing platform that provides access to a database of over 11 million influencers worldwide. It stands out with its innovative and advanced...
Software reviews
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FAQ
Upfluence FAQs
Upfluence Software is an all-in-one influencer marketing platform designed to accelerate the entire campaign process, enabling brands to identify influencers and launch campaigns within minutes. It offers a global search across major platforms including Instagram, YouTube, Twitch, Pinterest, blogs, and Twitter. Key features include advanced influencer search using over 20 criteria (keywords, location, engagement, audience demographics, etc.), bulk email outreach tools for efficient contact, capabilities for managing multiple concurrent campaigns, and a suite of analytics and social listening tools for monitoring mentions and measuring impact.
Upfluence is built for marketing teams and agencies of various sizes that want a comprehensive, self-service platform to manage the full influencer lifecycle. It is well-suited for brands looking for a wide net across multiple social channels and those that value speed in launching and scaling their influencer marketing efforts from a single dashboard.
Pricing can change. Confirm current plans and terms with the vendor.
Upfluence is listed in Influencer Marketing Software.
Upfluence is listed with Upfluence as the vendor.
Buyers often compare Upfluence with other Influencer Marketing Software tools such as Grin, Julius with HYPR, NinjaOutreach, Tribe Dynamics. Review ratings, pricing, and fit before choosing.
Yes. Use the Write a review button on this page to submit a software review for Upfluence.
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