Collaborative Channel Commerce Overview

Collaborative Channel Commerce (C3) by Reshare Commerce is a software solution that enables manufacturers to sell directly to end-users online without bypassing or creating conflict with their established channel partners (distributors, retailers). It resolves channel conflict by ensuring partners are recognized and compensated for sales in their territory, even on direct transactions. The platform guarantees complete brand control for the manufacturer while enhancing relationships across the entire channel—from manufacturer and distributor to retailer, sales associate, and end-user. It is applicable to virtually any channel-dependent industry.
This software is for manufacturers in consumer goods, industrial products, technology, and other sectors who want to establish or grow a direct-to-consumer (D2C) e-commerce presence without alienating their existing wholesale or retail partners. It is ideal for sales directors, e-commerce managers, and channel strategy executives.
Our verdict is that C3 tackles the critical issue of channel conflict head-on with an innovative and collaborative model. For manufacturers navigating the D2C trend, it offers a viable path to online sales that strengthens rather than undermines channel relationships, providing significant strategic value.
Collaborative Channel Commerce Details
Collaborative Channel Commerce Platforms supported
Cloud, SaaS, Web-Based
Desktop Chromebook
Desktop Linux
Desktop Mac
Desktop Windows
Mobile Android
Mobile iPad
Mobile iPhone
On-Premise Linux
On-Premise Windows
Collaborative Channel Commerce Support options
Collaborative Channel Commerce Training options
Not Offered
Collaborative Channel Commerce Related Categories
Collaborative Channel Commerce Typical customers
Freelancers
Small Businesses
Small to Mid size businesses
Mid size businesses
Mid to Large size enterprises
Large enterprises
Very Large enterprises
Collaborative Channel Commerce Features
Most valued Collaborative Channel Commerce features by users
Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Order Management
Partner Management
Pipeline Management
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