Lob Overview
What is Lob?
Lob transforms direct mail from a cumbersome, manual process into a fully automated, scalable, and efficient service. As the leading platform for offline customer communications, Lob seamlessly integrates with existing CRM systems, marketing automation tools, and customer databases. It automates the entire workflow from proofing and printing to mailing, enabling businesses to trigger personalized direct mail pieces—such as retention postcards—based on specific customer behaviors, milestones, or data points, just as they would with digital marketing campaigns.
Who it's for:
Lob is perfect for marketing and sales teams in B2C and B2B companies, especially in sectors like finance, insurance, e-commerce, and SaaS, who want to leverage the high impact of physical mail in a modern, data-driven, and automated way.
Our verdict:
Lob is an essential tool for any business looking to innovate its offline outreach, offering unparalleled automation that brings the precision and scalability of digital marketing to the tangible world of direct mail.
Lob Details
Lob Platforms supported
Cloud, SaaS, Web-Based
Mobile Android
Mobile iPad
Mobile iPhone
Desktop Chromebook
Desktop Linux
Desktop Mac
Desktop Windows
On-Premise Linux
On-Premise Windows
Lob Support options
Chat
Email Help Desk
FAQ Forum
Knowledgebase
Lob Training options
Documentation
Webinars
In-Person
Live Online
Videos
Lob Related Categories
Lob Typical customers
Freelancers
Small Businesses
Small to Mid size businesses
Mid size businesses
Mid to Large size enterprises
Large enterprises
Very Large enterprises
Lob Features
Most valued Lob features by users
Churn Management
Communication Management
Community Management
Content Creation
Feedback Management
Gamification
Live Chat
Reporting/Analytics
Video Support
AB Testing
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Actions
Mailer Templates
Mailing List Purchasing
Mailing List Scrubbing
Mailing Services Integration
Printing Services Integration
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